From Chicago, Illinois, Michael is an award winning video director and creative content producer with 250+ million content views on social digital channels, and over twenty mentions on the YouTube Ads Leaderboard listing the "top ten ads that people choose to watch."

Michael is recognized with several awards, most notably for "Dear Kitten" as the #1 top ad by a YouTube content creator in 2014, winner of the Digiday Best Creative Award in 2014, a 2015 Webby for Best Branded Content, and a nomination for "favorite YouTube ad of the past decade" from Google's YouTube. Michael was also awarded a 2018 ThinkLA Idea Award for Best Video Campaign, a 2017 Summit Emerging Media Visionary Award for Best Internet Video Campaign, and a 2014 LA Stage Alliance Ovation Award for Best Video / Projection Design for a live theatrical stage performance. Michael's work in scripted entertainment has premiered at prestigious festivals and venues, from Slamdance Film Festival in Park City, Utah to the Modern Museum of Art in New York City.

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Michael's comedy shorts have been mentioned in the media including The Huffington Post, especially the comedy web series “The Best Of Craigslist” launched on www.funnyordie.com. Best Of Craigslist was nominated for BEST WEB SERIES by LA WEEKLY at the 2013 LA WEEKLY WEB AWARDS, and was broadcast as a recurring segment on "Rachel Dratch's Late Night Snack," on TruTV appearing as "Classified Comedy." 

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Michael has worked across multiple genres and categories, including music videos for artists as varied as DAFT PUNK and MUMFORD & SONS.