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More About Michael

Director. Writer. Producer. Photographer.

From Chicago, Illinois, Michael is an award winning video director and creative content producer with 250+ million content views on social digital channels, and over twenty mentions on the YouTube Ads Leaderboard listing the "top ten ads that people choose to watch."


Michael is recognized with several awards, most notably for "Dear Kitten" as the #1 top ad by a YouTube content creator in 2014, winner of the Digiday Best Creative Award in 2014, a 2015 Webby for Best Branded Content, and a nomination for "favorite YouTube ad of the past decade" from Google's YouTube. Michael was also awarded a 2018 ThinkLA Idea Award for Best Video Campaign, a 2017 Summit Emerging Media Visionary Award for Best Internet Video Campaign, and a 2014 LA Stage Alliance Ovation Award for Best Video / Projection Design for a live theatrical stage performance. Michael's work in scripted entertainment has premiered at prestigious festivals and venues, from Slamdance Film Festival in Park City, Utah to the Modern Museum of Art in New York City.

Michael's comedy shorts have been mentioned in the media including The Huffington Post, especially the comedy web series “The Best Of Craigslist” launched on Best Of Craigslist was nominated for BEST WEB SERIES by LA WEEKLY at the 2013 LA WEEKLY WEB AWARDS, and was broadcast as a recurring segment on "Rachel Dratch's Late Night Snack," on TruTV appearing as "Classified Comedy." 

Michael has worked across multiple genres and categories, including music videos for artists as varied as DAFT PUNK and MUMFORD & SONS.





20+ Top 10s

YouTube Ads





YouTube Ads Leaderboard | Google YouTube​ 

Over 20 top ten leaderboard mentions, showcasing ads that people choose to watch each month | BuzzFeed

2018 ThinkLA IDEA Awards |

Best Video Campaign

BuzzFeed + Hyundai - Better Drives Us / Young Entrepreneur Series


2017 Summit Emerging Media Visionary Award | Best TV / Internet Video Campaign

BuzzFeed + Hyundai - Better Drives Us / Young Entrepreneur Series

2017 Ad Week Reader's Choice Poll Winner | Hottest In Native Advertising

BuzzFeed Native Advertising

Webby Award | Best Branded Content 2015

"Dear Kitten" - BuzzFeed

Digiday Award | Best Video Creative 2014

"Dear Kitten" - BuzzFeed

#1 Top Ad By A YouTube Content Creator 2014 | Google YouTube

"Dear Kitten" - BuzzFeed

Favorite YouTube Ad Of The Past Decade | Google YouTube

"Dear Kitten" - BuzzFeed (nominated)

Stage Alliance Ovation Award | Best Video / Projection Design 2014

"The Wrong Man" - Skylight Theatre Company

LA Weekly Web Awards | Best Web Series 2013

 "The Best Of Craigslist" (nominated)

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